Optimize for Google Local and Business Listing

Recently, I have started to utilize the google local business center. My first encounter with this feature arrived after searching for competing keywords. When I saw the search results, there was a box of the map with business listings. So I thought to myself. Hmmmm. People see local listings before organic listings and thus would click those more often.

It just made sense. Being high in organic listings was not enough because now there was a listing with business names and phone number. The sweat off my forehead hit the table. I quickly plunged into the google local center and signed myself up.

After a couple of days, I saw no response and my ad was not showing up. Uh-Oh where did it all go wrong. As I read my listing I realized my mistake. I put my business/company name in the listing instead of keywords.

So here is the lesson: PUT KEYWORDS + COMPANY NAME IN GOOGLE LOCAL.

Google rankings is back

Glad to announce that the service of googlerankings.com is back up. Hurray! Search away guys.

Google operator: Inanchor

It is sometimes hard to gauge at the competition of your keyword you are going for. Most keywords are used as anchor text in backlinks or link exchange. Anchor text is the phrase/word used between the anchor link tags. Example,ANCHOR TAG. By placing the anchor tag between the links, you are telling google that “XYZ site” is about “Anchor tag”. The link and word used therefore get weighted more for your website.

So in the google search bar, type in inanchor:"Key word”. This will tell all the links that have your keyword. Higher the results could correlate to tough competition as people want to be ranked high for that term.

Till next time.

Google apps and Hostexcellence

A problem that I had run into is trying to get Google Mail Application to work with Hostexcellence mail settings. Since hostexcellence is not yet part of google yet, I had to figure out the hard way. So here it is.

This is the list of Googles Servers:

MX Server address Priority
ASPMX.L.GOOGLE.COM. 10
ALT1.ASPMX.L.GOOGLE.COM. 20
ALT2.ASPMX.L.GOOGLE.COM. 20
ASPMX2.GOOGLEMAIL.COM. 30
ASPMX3.GOOGLEMAIL.COM. 30
ASPMX4.GOOGLEMAIL.COM. 30
ASPMX5.GOOGLEMAIL.COM. 30

1) Log into your Hostexcellence acount and click on the domain you want to change
2) Click on the “Edit” button beside “DNS configuration”
3) Remove any custom MX records that exist
4) Click “Add Mx Record”

Now here is where I messed up.
5)Leave the name field empty. The data field is where you insert the Google MX Server address. and in Priority insert the respective number.

I hope this helps.

Enjoy

Googlerankings.com got owned!!! - Pre-order Domains

Another victim in the domain buy out is googlerankings.com. The ever lasting domain that provided excellent SEO tools to determine your rank, back links etc… has now been taken over by this stupid company that has just posted up ads.

This happened to me 2 years when I ranked a domain #1 for a specific keyword. I went on vacation and never pre-authorized the domain. I came and back and to my surprise my domain had ads of viagara.

My condolences go out to the googlerankings.com team. I hope you guys come up somewhere else.

Link Building issues

There is big problem that I am running into as I build strong one way backlinks. The primary way to get strong one way back links is to purchase them. I find it is the best way to get them, rather than sending out millions of emails to people that will just dump them in the trash.

But the problem is guaging at the quality of the website. I have come up with some methods to determine if websites with one way link building are any good.

First, check the age of the domain. Search “internet archive” in google to view the history. Most people just buy high PR domains thats have expired and put up a splash page. I made a mistake of doing this and paid a high price. When google index bot came around, the website got stuck with a pr of 0. I was shit out of luck. So look at the history of the website.

Second, look at the google cache of the webpage. Google cache is a snapshot of the website that includes the text and design. This will tell you if the design of the website is well implemented and what text they do have. Most websites that are poorly designed will not get cached well and will just end up looking horrible to the google bot.

I hope these tips helps.

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